In a recent interview, West Coast artist AzChike opened up about his collaboration with Kendrick Lamar on the track “Peekaboo,” the impact of signing with Warner Records, and hinted at a forthcoming diss aimed at Joey Bada$$. The dialogue, which took place on the popular show “Inside the Industry,” touched on various aspects of AzChike’s burgeoning career and the shifting dynamics within the hip-hop landscape.
AzChike’s participation in Kendrick Lamar’s GNX album has been a game changer for the rising star. He expressed his excitement about the collaboration, stating that hearing Kendrick perform “Peekaboo” during the Super Bowl was a defining moment for him. The track has gained significant traction online, spurring deep dives and analyses from fans and critics alike. AzChike’s family reaction video to Kendrick’s performance further showcased the personal significance of the moment, highlighting how the collaboration has elevated his profile in the industry.
Notably, AzChike recently signed a deal with Warner Records, which he described as a swift and favorable outcome following his success with Kendrick. He revealed that the negotiations were fast-tracked during the holiday season and credited his manager and Warner’s Tim Henshaw for their support. This partnership is expected to provide AzChike with increased opportunities for ownership and artistic freedom, positioning him for a promising future in music.
As the conversation progressed, attention shifted to a potential diss track directed at Joey Bada$$. AzChike teased that he has a response ready, which incorporates elements from Joey’s recent release, “Pardon Me.” The discussion highlighted the evolving nature of beef in the hip-hop industry, contrasting past methods of diss tracks with the immediacy of today’s digital landscape. AzChike’s forthcoming verses are anticipated to stir the pot further, particularly given the competitive spirit prevalent among artists today.
Reflecting on the contemporary music scene, AzChike emphasized that the climate has changed significantly since the 1990s, making it easier for artists to respond to perceived slights. He noted that the West Coast has been vocal in its stance, and he is ready to represent that sentiment through his music.
The interview also delved into AzChike’s creative process when working with Kendrick. He explained how the collaboration came together, initiated by Schoolboy Q’s outreach to him on Kendrick’s behalf. The recording session for “Peekaboo” was described as collaborative, with Kendrick providing guidance and encouragement throughout the process. AzChike recounted his initial nervousness but found comfort in the support from Kendrick and Q, leading to a successful recording experience.
Looking ahead, AzChike is poised for a big year with Warner Records, and with the backing of a powerful label, he sees the potential for a resurgence of West Coast hip-hop. His commitment to hard work and staying grounded amid newfound success bodes well for his future endeavors. As he prepares to release new music, including the anticipated Joey Bada$$ diss, fans are eager to see what this promising artist will bring to the table.
In summary, AzChike’s trajectory is on a rapid ascent, fueled by his collaboration with Kendrick Lamar, a new deal with Warner Records, and an impending lyrical showdown with Joey Bada$$. The hip-hop community is undoubtedly watching as he navigates these moments, ready to make his mark in a genre that is constantly evolving.